Movies shown include Presenting Lily Mars, Andy Harby Meets Debutante with Mickey Rooney, and Strike Up the Band. The Great American Songbook Foundation Library & Archives has a collection of more than 20 lobby cards from Judy Garland’s career. A set normally contained eight cards but could have as many as 15. These cards, usually 11 by 14 inches, typically were still photographs of scenes from the films. Lobby cards were a unique solution that appeared in the mid-1910s. With the growth of movies, both in length and popularity, there was a need for more advertising. Judy Garland in the Songbook Library & ArchivesĪdvertising Movie Stars: Lobby Cards and Longer Films "Always be a first-rate version of yourself, instead of a second-rate version of somebody else." She’s a household name for a variety of reasons and has made an indelible mark on Songbook history. She went on to host The Judy Garland Show, which ran from 1963 to 1964 on CBS and included guests like Frank Sinatra and Dean Martin. She broke records at the Palace Theatre in New York and was honored with a special Tony Award for her revival of vaudeville. She was a frequent guest on Kraft Music Hall and The Bing Crosby-Chesterfield Show, which led to a four-month, sold-out European tour in 1951. She convinced Gene Kelly to make his film debut with her in For Me and My Gal (1942). She won the world over with her roles in The Wizard of Oz (1939), Meet Me in St. Films, stage performances, recordings, TV specials, Judy Garland did it all. When Frances Gumm entered the scene, no one could have imagined the impact she would leave across the board. She is known as one of the most quintessential American performers in history.
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